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Americas’ 1st Global Stevia conference is confirmed! Key Stevia executives from U.S.A and Latin America share strategies & priorities…

Posted on : 20 Nov, 2009

 

Stevia applications, upcoming market opportunities, flavour masking, sweetness enhancing, quality control and supply chain management are high on the agenda at the Stevia World Americas Conference.

 

America’s 1^st Global Stevia conference, Stevia World Americas conference will meet on 25-26 February 2010 in Atlanta, Georgia, and will explore Stevia's Advancement as Mainstream Sweetener in the region.

 

For hundreds of years, the stevia plant has been used as a sweetener in Paraguay where many stevia plantations exist until today. In December 2008, the US FDA issued no objection to Rebaudioside A (Reb A) as Generally Recognised As Safe (GRAS).  

 

In fact, a recent report by Rabbobank stated, “Consumer concerns regarding obesity and the growing demand for all-natural products bode well for Reb A to quickly gain market share.” An analyst added, “Success seems imminent, and we expect annual U.S. sales of Reb A to reach approximately $700 million within 5 years...”

 

Stevia World Americas in Atlanta will offer Stevia & F&B executives a platform to exchange ideas on the Stevia Value chain, highlighting:

• Stevia Applications in Food Products, Beverage, Pharmaceutical & Nutraceutical Products
• Market Opportunities for Stevia Sweeteners vis-à-vis Sugar and other High Intensity Sweeteners
• Flavor Masking and Sweetness Enhancing Solutions
• Technological Advancement to increase Purity Level of Rebaudioside-A
• Stevia Supply Chain Management

… and many more…

Interested parties are welcome to write to Ms. Jaime Ng at jaime@cmtsp.com.sg to sign up as delegates or collaborate as media partners, exhibitors and/or sponsors.