The home care market worldwide is growing with the demand driven by developing countries! The home care segment in Mexico is growing both in terms of value and volume with the growing number of nuclear households resulting from young adults moving out of their parents' homes. This coupled with product innovation and constant marketing campaigns by big players such as Procter & Gamble (which is the largest player in the home care market in Mexico), the Mexicans have more choices in home care products ranging from dishwashing to laundry care. P&G has also introduced innovations in their products such as long-lasting fragrances, antibacterial action and faster and deeper cleaning power to attract buyers.
Find out more from P&G Mexico presenting at CMT's 2nd LATAM Surfactants HPC Markets on 28-29 October, 2014 in Mexico City.
|
HOME & FABRIC CARE MARKET TRENDS & OUTLOOK IN MEXICO
- Changing consumer lifestyle & behaviour on product choices
- Innovations to meet local consumers' demand
- Product & market segment analysis
- Sustainability initiatives
Pedro Bousono, Household Care & Grooming Commercial Associate Director, P&G Mexico |
PLUS! Corporate Sponsor - Oxiteno, a leading manufacturer of surfactants and specialty chemicals, developing innovative and sustainable solutions for the Personal Care, Home Care and I&I, Agribusiness and Paints & Coatings markets, among others, will share the following presentation at the same conference -
|
IS LATIN AMERICA THE FUTURE HOME OF SUSTAINABLE SOURCING FORTHE HOME CARE MARKET
Leandro Soncini Rodrigues, Global Marketing Manager Home and Personal Care, Oxiteno |
View the final program agenda for more interesting sessions>>>
Do not Delay! REGISTER NOW with your team to enjoy group discounts:
- SAVE USD 200 (per person) when you register 3 or more delegates.
- SAVE USD75 (per person) when you pay online by 22 Sept with Visa/MasterCard.
For enquiries in English, Contact Ms. Angelia at angelia@cmtsp.com.sg or call +65 6345 5701.
For enquiries in Spanish, Contact Ms. Tanya at tanya@cmtsp.com.sg or call 52 55 36550760.
3 ways to Register |
|
or |
|
|
|
|
|
|
|
+65 6345 5701 |
|
|