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Global beverages landscape is facing disruption across consumer, brands, and route to market. With their focus on rapidly evolving consumer needs, startups are challenging incumbent brands. But, more worryingly, competitive advantages that beverage companies had spent decades and a fortune in building are being rapidly unbundled. In this session, we unpack some of the key macro trends driving those changes and how beverage companies are evolving to stay competitive and deliver sustainable business growth.
POKKA Pte Ltd
Tipco Foods PCL
(20 minutes Virtual Interaction at CMT Connect & Networking Lounge)
The Coca-Cola Company
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